ABOUT

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Together we can create a ripple effect — helping more people access the support they need to prioritise their health and wellbeing.

I’m Kylie – designer, entrepreneur, and your creative wingwoman for your wellness business. I’m thrilled you’re here because, like you, I believe in the power of holistic health to transform lives.

With over 15 years of experience in print and digital design working within marketing teams, including 8 years in the wellness industry, I’m passionate about harnessing creativity to collaborate with wellness companies and make a positive impact in the world.

My own health and wellbeing were transformed by holistic wellness practitioners, inspiring me to help others on their health journeys. By empowering those in the wellness industry with the tools they need to stand out and connect with their audience together we can create a positive difference to people’s wellbeing.

Design has the power to elevate and amplify your voice, enabling you to educate, inspire, and improve people’s health and happiness. I’m dedicated to creating designs that are not only visually appealing but also purposeful and impactful.

When I’m not designing, you can find me alongside my hubby loyally serving our cats, practising asanas, gardening, creating nutritious meals or exploring nature trails in search of wildflowers. My love for the outdoors and holistic living constantly inspires my work and fuels my passion for helping wellness brands flourish.

From my studio in Auckland, New Zealand, I work with wellness businesses across the country and beyond to create memorable brands and websites.

Are you ready to make a difference with a designer who’s as passionate about wellness as you are? Let’s start the conversation – I’d love to chat.

Kylie-Signature

Kylie May — Founder & Designer, Wildflower Design Studio

Helping your business bloom

Just as wildflowers bloom in nature with resilience and beauty, your wellness businesses can flourish through intentional, impactful design.

Wildflower Design Studio draws its name from the beauty and resilience of wildflowers. Just like these natural wonders, I believe that with the right nourishment, your business can adapt and thrive in any environment.

Wildflowers remind us to embrace our uniqueness. Whether you’re in a field of peonies, dandelions, roses, or tulips, you have the power to stand out. Just as wildflowers grow freely, I aim to create design solutions that are unique, uncultivated by mainstream trends, and reflective of your values.

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wildflower design studio bepure collagen packaging design

Inspiring design & marketing solutions

01

Branding: Crafting memorable, impactful brand identities that reflect your wellness mission and values.

02

Packaging Design: Designing considered packaging that helps your products stand out and connect with your dream customers.

03

Website Design and Development: Creating strategic, user-friendly websites tailored to your brand, goals, and stage of growth.

04

Marketing Support: Strategic lead magnets and branded marketing assets designed to help you grow and nurture your audience.

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VIP Design Day: Focused, hands-on design support to check off lingering tasks and move your business forward — fast.

Client love

There are so many times over the years that you have shone so brightly and contributed such incredible work.Your app design for myBePure will always stand out as a highlight for me. And of course how you came up with the designs for Eve’s supplement jars, and overall brand foundations. And more recently, your work on the Superfood Latte packaging. So beautiful.

Beatrice Thorne-Laloli – Eve Co-founder & General Manager
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Wildflower Design Studio’s guiding values

Values shape everything I do, ensuring that each project is aligned with the goals and aspirations of the clients I serve.

  • Creative & Collaborative: Delivering high-quality, innovative, and unique design solutions that align with your vision.

  • Empowering Growth: Helping wellness businesses thrive with confidence to stay ahead in the industry.

  • Usability & Consciousness: Creating user-friendly designs for a seamless experience while prioritising eco-friendly practices and web accessibility.

Brands I’ve worked with

Working together

I believe working with a designer should feel collaborative, thoughtful, and genuinely enjoyable. My approach is centred on partnership — taking the time to understand your business, your goals, and how design can best support where you’re heading.

My work is best suited to businesses that:

  • Are wellness-focused, purpose-driven service providers or product brands
  • Value thoughtful, strategic design and understand that great work takes time
  • Are open to collaboration, feedback, and exploring ideas together
  • Trust my experience and see design as a long-term investment
  • Appreciate clear communication, mutual respect, and aligned expectations


If you’d like a feel for my style and approach, you’re welcome to explore my portfolio. I also offer a complimentary 30-minute discovery call if you’d like to ask questions or talk through whether working together feels like the right next step.

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